Market response to green meetings
How is the market responding to the concept? How wide spread are green meetings becoming?
Not enough data has been collected to quantify the extent of green meeting practices. However, interest in green meetings is increasing in sectors outside the environmentally conscious industries. More planners are beginning to incorporate “green practices” because they save money, and everyone is interested in the bottom line. An example of savings is having water available from large containers versus individual bottled water. At an event Meeting Strategies Worldwide planned, a client saved more than $12,000 by not serving individual bottled water for a 2 ½ day conference of 1,300 attendees.