The Daily Perk: Employee Incentives Beyond the Workplace

By Christopher Johansen, President, Great Furniture 4Less

With economic uncertainty and rising prices, companies are finding themselves competing for not only sales and market share, but talented staffers as well. Employees, also feeling hard-pressed financially, tend to go with the best offer, leaving loyalty behind for better pay and benefits. In fact, a recent Gallup research study cited that 22 percent of employees today leave a company for this reason.

Corporate retention strategy now requires creativity to keep employees engaged, productive and loyal. But, what benefits will play a key factor in attracting new talent and keeping current employees happy? What benefits make a company good – or even great-- to work for?

One option is to consider “up-scaling” your company’s incentive and benefits programs, creating options for more luxury home-based products. Christopher Johansen of Great Furniture 4Less says, “Offering employees a take-home benefit that they can visually appreciate every day is the key to long-term employee satisfaction. Go beyond perks that are simply additional tools to increase their productivity--such as mobile phones, laptops and company cars--by offering life-changing, morale boosters.”

Another possibility is to consider offering discount programs for big-ticket items--such as electronics, home furnishings and outdoor living products—that employees may not normally be able to afford. These items also serve as a constant reminder to your employees of their hard work--and their company’s appreciation--all year long.

This is the key to making a good company a great company with loyal and satisfied employees throughout the years.

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