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We’ve Come a Long Way…

Posted on January 12, 2007

By Gloria Nelson, CSEP

Watching the birth of our industry, and seeing our society move from an industrial to information and now conceptual age, it’s had a monumental impact on the world of events. We’ve become high tech and high touch.  The more high tech our world has become, the more need for face-to-face encounters, especially special events.  As Boomers give way to Gen X, Y and Millennials we’ll also move our world up another meteoric notch in event management.  Experiential marketing has been born and with that comes a whole new order of researching, designing and managing events.  In the next few days, we’ll experience a peer-to-peer exchange of some of the biggest changes and the best tools….so stay tuned and jump on in and share!


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