By Kelly McCormick
I just got off the phone with a new client. It was a fairly predictable conversation. We discussed the details of my Sell to Women presentation. Then the event planner caught me off guard. She asked, “Could you also recommend someone who knows how to write marketing copy? And we’re looking for a contract graphic designer, too.”
Did I hear her correctly? Was the client hoping I would provide additional resources? Yep, it was true. In this new economy, buyers are looking for the seller who’s a jack-of-all-trades, or rather a jill-of-all-trades.
You just read the opening of my recent online column for the Manage Smarter Web site. To read the full article and to find out what’s going on in sales go to ManageSmarter.com. © 2009 Kelly McCormick, All rights reserved.
Get Kelly’s sales E-tips and information on her sessions, keynote talks and tele-classes at www.outsellyourself.com or by calling 800-889-9637.
I use to find it refreshing to know that everyone thought dealing with people of many skills meant it was ok to ask them to go beyond the call of duty just because they can handle a conversation pertaining to managment.
Now I think it is ok to say "have you tried looking it up in dogpile.com?"
We all need to remind others that we do have so much more at our finger tips than ever before.
Hope this helps to give you and extra second to your day? Enjoyed,thanks.
Nancy
Posted by: Nancy | January 13, 2009 at 09:45 PM