Those of you who’ve read the January/February issue of Sales & Marketing Management have already gotten wind of the big plans we have in store for the SMM brand. But for those of you who haven’t yet seen the magazine, permit me to give you the 411:
Beginning this month, all of the great features and columns you’ve come to expect from SMM are now available exclusively at www.salesandmarketingmanagement.com, rather than in print. One happy consequence of this change: Being free of the magazine’s constraints, we’re now able to provide you, the reader, with substantially more content updated far more frequently.
Also on the digital front this month, our e-newsletter is getting a facelift. Now renamed SMM Monitor, it will be delivered to inboxes every other Tuesday, featuring the latest sales and marketing news. To subscribe to the e-newsletter, please visit www.salesandmarketingmanagement.com.
But SMM is far from done with print. During the remainder of the year, subscribers will receive five special white papers, each focusing on one of the following themes: Talent Management, Outsourcing, Technology/CRM, Retail, and Travel/Hospitality. Each of these will feature best practices, case studies, executive Q&As, and cutting-edge research. Nor is that all—in November, we’ll also be sending out an Executive Summary of our annual consumer data Bible, the Survey of Buying Power. For more information about the 2009 edition of the Survey, go to www.surveyofbuyingpower.com.
It’s an exciting time for all of us here on the SMM staff, and we’d love to have you along the ride. Best of all, there’s no waiting involved—click over to www.salesandmarketingmanagement.com, and start experiencing the new Sales & Marketing Management right now!
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