Social Media in Corporate Settings
Several consumer-based technologies can be leveraged for using social media in a corporate setting.
- One idea is to use a wiki as a replacement for the cumbersome and out-of-date course manuals. The information can be easily updated, available to anyone who has permission to view and is time and date stamped.
- Another ideas is to use Twitter (I know, I know, you don't care what I am having for lunch). Don't use twitter in the traditional way where someone answers the question, "What are you doing?" Instead use it to have a conversation with co-workers and ask the question "What are you thinking about?" or "What problem are you trying to solve?"
- Use a virtual world to conduct a role-play over distance. These worlds allow you create characters, dress those characters and place them into realistic situations. Authentic learning in authentic situations.
- Use a blog to have experts give briefings on how they problem solve or how they approach customer interactions.
Karl Kapp is the Assistant Director of Bloomsburg University’s Institute for Interactive Technologies
and a professor of instructional technology. See his own blog, Kapp Notes for information on the convergence of learning and technology. He is the author of the book Gadgets, Games and Gizmos for Learning.
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